NewVillager are multi-media artists from San Francisco and New York. The two founding members, Ben Bromley and Ross Simonini make new pop music as a means of illustrating the NewVillager mythology, a system of thinking, which is partially “found” and partially created by the group and their collaborators. In an interview with the band, they describe their mythos as, “not a story, but a lens to look at the world. It’s a ten-part framework of understanding the process of change. How does an object or a person or an idea go from one state to another state? It’s a question everybody asks any time anyone tries to create anything and the mythology is just our attempt at answering it.” NewVillager represents the mythology through symbols, drawings, photographs, film, and installations, all of which are documented on their website (www.newvillager.org).
The band’s first single, Rich Doors/Genghis On was released by Two-Syllable records and Moodgadget in 2009, and was acclaimed by Pitchfork, Rolling Stone, the Irish Times, Stereogum, TimeOut New York, RCRDLBL and the NME, who described the band as “pop shamans taking meticulous steps towards a mysterious, musical nirvana.”
Performing Saturday, July 2 at 12:45pm on the Kum & Go Stage
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